You’ve got your e-commerce site up and running. You’re using social media marketing to drive consumers to your site. Now you need to get them to complete the transaction; to hit the final “pay” button on the checkout page. How can you increase your e-commerce conversion rate? These are some of our hottest tips for…
What is Technical Debt? How Can You Avoid It?
Sometimes shortcuts are great. They make it easier for us to move quickly from one point to another. When it comes to technical endeavors, shortcuts are not always such a great thing. The corners you cut while building your website can create problems later as you scale your business. How so? Let’s take a closer…
E-Commerce Products You Can Make in Minutes
When it comes to e-commerce products and selling online, digital products are in a league all their own. Digital e-commerce products are sustainable, easy to recreate and distribute, and are often simpler to make than tangible e-commerce products. You do not need a factory or huge staff to create these e-commerce products that can be…
Website Security: Is Your Site Secure?
Every year businesses lose money and personal client information in online security attacks. These breaches can be expensive to fix and can severely damage your brand’s credibility. Follow these website security tips to ensure that your site is secure from cyber criminals. Email Attacks Be careful when opening emails from unknown sources, especially if the…
Google Search Console: What is it and why should you be using it?
We’ve written quite a bit about how SEO (search engine optimization) is a critical part of website management. One of the leading search engines, Google, has made it easy to monitor and maintain your website’s SEO. Google Search Console is a free service that you absolutely should take advantage of. Here’s a closer look at…
Three Types of Website Hosting: Simple Explanations of Each
So you are ready to start your website. One of the first big decisions to make is to choose which type of website hosting to go with. This can seem overwhelming at first, but once you understand what each platform provides, the choice is easier to make. Here are some simple explanations for the three…
Email Newsletter Signup: 10 Examples of Opt-Ins That Work
If you want to grow your business or brand, you need to get leads. Email opt-ins are a good way to convert visitors into future clients. Here are ten examples to consider as you search for an email newsletter signup that will work for you. Light Box This is one of the most commonly used…
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