While old-fashioned, in-person networking is still effective, it can’t compare to the possibilities that social media offers. Social media may have started as a passive side activity but has evolved into a booming marketplace which offers the potential to reach billions of consumers. Are you ready to up your social media game? Here are the…

You never get a second chance to make a good first impression, and this is especially true with social media. Image is everything with Instagram. You might have your Instagram strategy set with photo images followers will love and all the right hashtags, but have you given much thought to your Instagram bio? Your Instagram…

We hear a lot of buzz about social media and marketing, but what exactly does it mean? The process of gaining traffic or attention through social media platforms is the simplest way to describe social media marketing. Savvy marketers, like Houndstooth Media Group, know how to effectively use different types of social media to bring…

Every business should have an active presence on social media. That is easily understood. Having a presence on social media will help maximize your brand’s reach and also increase engagement with customers, both current and perspective. The trickier issue is understanding which social media is best for business. If you don’t have enough time or…