If a visitor came to your business and had to wait several minutes at the door or counter before someone acknowledged them, they would probably leave. No one likes to be kept waiting! The same is true for your website. If it takes longer than 3 seconds to load, your visitor will probably click away.…
Video Hosting: Vimeo vs. YouTube
When it comes to hosting videos on line, there are two hot platforms on the market: Vimeo and YouTube. Which one should you choose for video hosting? Here’s a look at how the two compare so you can make the best choice for your brand or business. Pricing Both Vimeo and YouTube are for profit…
Video Music Sources and Copyrights: Everything You Need to Know
You’ve heard our message that video is a powerful marketing tool and you’re ready to give it a try. Before you record and edit your first video, you need to be aware of music copyrights. One slip can result in your video being removed from a social media platform like Facebook or the video hub,…
How to Price Your E-Commerce Products
In order to thrive in the online marketplace, you need to be aware of the tried and true strategies for pricing your products. A successful business model includes a pricing plan that gives your consumers value and grows your business. Here are several things to consider when pricing e-commerce products. Determine Costs and Profit Margin…
How to Increase Your E-Commerce Conversion
You’ve got your e-commerce site up and running. You’re using social media marketing to drive consumers to your site. Now you need to get them to complete the transaction; to hit the final “pay” button on the checkout page. How can you increase your e-commerce conversion rate? These are some of our hottest tips for…
What is Technical Debt? How Can You Avoid It?
Sometimes shortcuts are great. They make it easier for us to move quickly from one point to another. When it comes to technical endeavors, shortcuts are not always such a great thing. The corners you cut while building your website can create problems later as you scale your business. How so? Let’s take a closer…
E-Commerce Products You Can Make in Minutes
When it comes to e-commerce products and selling online, digital products are in a league all their own. Digital e-commerce products are sustainable, easy to recreate and distribute, and are often simpler to make than tangible e-commerce products. You do not need a factory or huge staff to create these e-commerce products that can be…
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