The majority of business owners realize the importance of having a website. Unfortunately, many businesses create a site, launch it, then leave it. Don’t ignore your website! Website maintenance is so important for delivering a great customer service experience. Keep reading to learn why you must maintain your website. Maintain Your Site for Customer Service…
WordPress Backup: Should You Be Backing Up?
You have put countless hours and effort into your website. It would be crushing to lose all of that hard work. As hard as it may be to believe, you could lose every post, every comment, and every image on your WordPress site if the database is erased or corrupted. Fortunately, you can get it…
Google Analytics for Beginners: The Basics You Need to Know
One big reason to have a website is to generate traffic for your business or brand, right? The only way to know if that effort is successful is to track your website. Luckily, there is a free tool you can use to measure your site’s traffic and learn more about your audience. Here’s a look…
Pinterest Video Pins: Why You Should Be Utilizing Them
Video is crucial for social media marketing. Consumers like videos and are drawn to them on every platform. Video pins on Pinterest are relatively new but they are making a big splash for those looking to market on the platform. Learn why you should be utilizing Pinterest video pins and how to upload them. What’s…
What is Bounce Rate? Is it Critical for Your Website?
You might have seen the term “bounce rate” in Google Analytics, or maybe you have heard it mentioned by your web designer or an associate. What is bounce rate? Is it critical for your website? Let’s dive in and learn more. What is Bounce Rate? Put simply, this key number is a measure of visit…
Why Social Media Video Marketing is More Important than Ever
Video says more than a single image ever can. It’s hard to capture an experience or a product with just one photo. Video allows consumers an in-depth look. This is one of the biggest reasons that videos are so popular with online consumers that are on social media. There are many ways that social media…
eCommerce Site Design: 7 Things Your Site Needs
We do almost everything online now, including shopping. There has never been a better time to be in eCommerce, and the future for online selling looks bright. If you are ready to join the online marketplace, here are 7 things your eCommerce site design needs. Branding Consumers want to buy from sites that they trust.…
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