We have talked about how to make Google happy in a previous post. Today we are diving deep into the SEO of images. What can you do to make your images appear in the image results on search engines like Google? There are several things that you can be doing that only take minutes. These simple steps will give you the maximum amount of bang for your buck. You are uploading images anyway right? Take a few extra minutes and make sure Google can find them and serve them up to your ideal customer.

SEO of Images

We thought a video might be the best way to explain the theory behind image SEO. You can watch the short video below. Be sure to take some notes! You will want to refer back to those the next time you write a blog post or even just upload images to your website. Think of every image as an opportunity to drive that traffic back to your website.

What about old blog posts and images?

This may be the very first question that comes to mind once you watch this video. It is great information going forward but you may have an entire batch of old images that were not loaded properly. The best way to fix this is to download the image, rename properly, and upload to your website again. This is definitely a tedious process. Start with a goal of a few images a week and watch your search results carefully. Within a few months, we think you will definitely see a difference!

Need more information on SEO?

Now that you have the tools you need for image SEO, what else can you do to improve your search ranking? Start with our SEO basics and then download our SEO checklist here. That will jump start your journey to improved search ranking. After all, the ultimate goal is to rank organically in those search results and drive those customers back to your website.